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Fields of Study
Our Philosophy &
Marketing decisions span areas of consumer behavior, strategy, product/service innovation, pricing, branding and communications. Faculty research and study at the Tepper School address key issues in all of those areas and additionally covers consumer preference modeling, big data, game theory, and behavioral decision making.
Timothy W. McGuire Distinguished Service Professor of Marketing; Executive Director, Center for Marketing Technology and Information
Carnegie Bosch Professor of Marketing; Co-Director, Integrated Innovation Institute
Adjunct Professor of Marketing
Derdenger, Timothy P.
Assistant Professor of Marketing and Strategy; Frank A. and Helen E. Risch Faculty Development Professor of Business, AYs 2014-2016
Associate Professor of Marketing
Assistant Professor of Marketing
Mather, John H.
Executive Director, Masters Programs; Teaching Professor of Marketing
Olivola, Christopher Y.
Smith, Michael D.
Professor of Information Technology and Marketing, Heinz College and Joint Appointment at Tepper School of Business
H.J. Heinz II Professor of Management, Marketing and Information Systems
Tepper School Marketing