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LIW - Crossing the Creative Divide

Course Number:



Accelerate Leadership Center

Course Description

Crossing the Creative Divide

Leading innovation requires an understanding of design thinking methods. This module introduces design thinking methods and techniques to foster innovation in business practices. Using empathetic research methods, quick sketching, and visual storytelling, you will be introduced to designerly ways of understanding market opportunities, collaborating to bridge disciplinary boundaries, and generating innovative product/service concepts. You will learn how to add creativity into your working processes through active hands-on exercises in this fast-paced, participatory module.


Facilitators: Professors Mark Baskinger and Bruce Hanington, CMU School of Design


Lecture: 100min/wk and Recitation: 50min/wk