Ever wonder if you are or could be an effective salesperson? Curious what skills a salesperson has that you can benefit from learning? Debating what style of selling works best in a large company compared to an early stage one? How do you incentivize a salesperson? What are the most effective methods to deliver a product demonstration? We’ll explore these questions and more including how customers and market data shape commercial strategy and go-to-market activities. Please be prepared for a very interactive classroom experience and don't hesitate to bring your current job, startup, or future ideas to explore (no final exam, only a final presentation). You'll be more effective at selling yourself, a product, and a vision after completing Advantage Through Sales.
Lecture: 100min/wk and Recitation: 50min/wk