Course List

Undergraduate Business Course List

Listing of courses offered to Undergraduate Business students at the Tepper School of Business.

    • 70481 Marketing Research

      The purpose of this course is to teach multiple research techniques used in marketing. This course is an applied marketing course that gives insight into how various techniques are used in marketing research firms. There are three projects and a final. The first project is designed to teach students... Read More
    • 70482 Pricing Strategy

      Pricing is a critical marketing decision which enables a firm to translate customer value into profit. This course provides a first survey of pricing concepts. Instead of discussing pricing in isolation, we focus on the interplay between pricing and other aspects of marketing, such as positioning, b... Read More
    • 70483 Advertising and Marketing Communications

      This course is designed to help students develop an integrated marketing communications plan to build enduring brand values. Students will work in groups on developing a MarCom plan for a real company. Several marketing managers of the company will come to class, present background information about... Read More
    • 70485 Product and Brand Management

      In this course you will progress through a series of roles, from product assistant to group product manager, that give you the opportunity to experience what is is like to do product and brand management.  Through interactive lectures, case discussions and assignments, you will learn how to con... Read More
    • 70486 Pricing

    • 70487 Customer Managemnt Using Probability Models

    • 70488 Marketing Digital Media

      (Formerly titled "Interactive Marketing") In this course we analyze how marketing practice changes when products are distributed and consumed in digital formats. This course focuses on several areas where digitization is likely to have the most profound affect on the field of marketing. These areas ... Read More
    • 70492 Investment Analysis

      Students build a strong foundation in Modern Portfolio Theory as well as equilibrium and no arbitrage approaches to asset pricing.  Common stocks and fixed income securities (including mortgage-backed securities) are the principal markets of interest, with tangential coverage of forward, option... Read More
    • 70495 Corporate Finance

      Students develop an advanced financial perspective on how firms make investment, financing, and management decisions.  The course starts with simple net present value rules and builds the theoretical framework to address more sophisticated issues and problems including risk management, mergers,... Read More
    • 70496 Entrepreneurial Finance: Valuation and Deal

    • 70497 Derivative Securities

      In this course students will learn how to price derivative securities such as futures, options, volatility derivatives and credit default swaps. In addition to covering canonical valuation formulae, students will use numerical simulation methods. The course will also cover various aspects of using d... Read More
    • 70499 Internship

      BA students are strongly encouraged to undertake internships.  Students doing an internship of an academic nature do so under the supervision of a faculty member and receive a letter grade.  Non-academic internships are possible for pass-fail credit with the approval of the Department Dire... Read More
    • 70500 Honors Thesis I

      Business students with outstanding academic records may undertake an Honors Thesis.  The topic is of the student's choice but must have some original aspect in the question being explored, the data set, or in the methods that are used.  It must also be of sufficient academic rigor to meet ... Read More
    • 70501 Honors Thesis II

    • 70502 Independent Study in Management

      Students with a special interest in Management/Production not covered by a formal Business course may develop an Independent Study Course in that area.  Readings and work to be completed are by agreement between the student and an individual faculty member.  Enrollment by permission of the... Read More
    • 70503 Independent Study in Marketing

      Students with a special interest in Marketing not covered by a formal Business course may develop an Independent Study Course in that area.  Readings and work to be completed are by agreement between the student and an individual faculty member.  Enrollment by permission of the BA Program. Read More
    • 70504 Independent Study in Organizational Behavior

      Students with a special interest in Organizational Behavior not covered by a formal Business course may develop an Independent Study Course in that area.  Readings and work to be completed are by agreement between the student and an individual faculty member.  Enrollment by permission of t... Read More
    • 70505 Independent Study in Finance

      Students with a special interest in Finance not covered by a formal Business course may develop an Independent Study Course in that area.  Readings and work to be completed are by agreement between the student and an individual faculty member.  Enrollment by permission of the BA Program. Read More
    • 70506 Independent Study in Management information Systems

      Students with a special interest in Management Information Systems not covered by a formal Business course may develop an Independent Study Course in that area.  Readings and work to be completed are by agreement between the student and an individual faculty member.  Enrollment by permissi... Read More
    • 70507 Independent Study in Business Communications

      Students with a special interest in Communications not covered by a formal Business course may develop an Independent Study Course in that area.  Readings and work to be completed are by agreement between the student and an individual faculty member.  Enrollment by permission of the BA Pro... Read More